anges9a5btan
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Dołączył: 06 Maj 2011
Posty: 91
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Ostrzeżeń: 0/5 Skąd: England
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Wysłany: Czw 10:00, 12 Maj 2011 |
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t if there were one cozy way to present your portrait prices to your prospects and customers, in your studio, in person - in such a way that they were more likely to hire you and give you money today?
Well there is.
I cry it the "Never Mentioned A Dimension Law."
Here's how it works: Now, we know thatthe right side of the brain is the feelingful side of the brain, and since we kas long aspeople invest in photography for EMOTIONAL reasons, then it makes sense that we absence to do our best to reserve our prospects on the right side of their brain as many for humanly feasible.
Well, can you watch where this is a challenge [link widoczny dla zalogowanych], when you're trying to volunteer your costs in the form of numbers? Because numbers are left brain things -and if we mention numbers, she will work into the left brain logical side of her brain - and no make a purchasing decision today.
So at never mentioning a dimension, you are presenting your prices without actually saying the numbers. This way, the prospect is much more likely to reside on the right side of her brain, and accordingly much more threaten to actually bring an end to ... investing with you today.
So here's what you do when it comes time apt begin volunteering the investment as your photographs: You simply point to the largest sized image exhibited in your studio, and say "namely size is $xxx". Then, you point to the next size down, and mention "The next size down is namely one, and it's $XX." And so aboard. You simply begin with your largest size, and move down one size at the peak of but not really saying the measurements of the images - you fair point to them.
Now, what you have done is you have presented your prices in such a way that you mentioned no actual sizes (the numbers). The amazing thing almost this procedure is that it keeps the prospect on the right side (emotional side) of her brain.
Can you see that by presenting your prices in this form [link widoczny dla zalogowanych], you are achieving the introduction of all of your prices for the alter sizes without mentioning all of the tangible size numbers - which would force her into the left side (logical side) of her brain. The key here, is that you want to keep the prospect on the right side of the brain so that she is more likely to invest with you immediately. If she " flips" to the left side of her brain she will be much less likely to hire you today, or to make whichever kind of a favorable decision today.
I learned this a long time antecedent, through trial and error, and eventually figured out that if my fees are presented in this path the results are so many extra conducive and the photography business is so many extra gainful. All I can say is that I impulse you to try this.
The key is to determine that you have the right sizes displayed on your walls. What I do is I have several 40 x 50 sized images displayed. Then I have a 30 x 40 size, and a 24 x 30 size. The 24 x 30 size is the smallest image displayed in my studio. So you might be surprising how I volunteer the prices of the smaller sizes. What I do is I bounce the 20 x 24 size completely - for the back of the chairs nigh my round chart have backs to them that are approximately 16 x 20. So entire I do is simply point to the behind of one of the vacant chairs and say " The next size down is this size, and that size is such and such." Then I hold up my " PR Mega-Booking Packet" (which is approximately 9 x 12) and say, "The next size down is nearly this size, which is such and such." Then I open my "PR Packet" and take out one of the larger canvases (which are 8 1/2 X 11) and say "The next size is approximately this size, and it is such and such." Then I catch one of the next sized down sheets from the PR Packet, which are 5 1/2 X 8 1/2 - and say [link widoczny dla zalogowanych], "This near size is such and such." Then I grab the Model Release Form from the PR Packet, and say, "The next size down is this size, and that size is such and such."
Can you see how this works? This is one of the most surprising asset that I have ever discovered in t
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