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Dołączył: 14 Paź 2010
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Wysłany: Czw 22:24, 11 Lis 2010 |
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TITLE:
The New Price of “Premium Designer Jeans” is below $200!
BODY:
Denim products were on the roll for a very long time. The jeans prices were mounting high to the extent of non-affordability. However, for any product that becomes overpriced, there finally comes a market rectification. That’s what happened to the designers woman jeans!
Before the recession, “premium” denim was one of the fastest growing groupings of the apparel business, and there seemed to be no limit to what customers would pay for the latest label, fit, finish, wash or whatever celebrities wore. $350 to $1000 was a normal price for the labels like Christian Audigier Jeans, Joe’s Jeans or Rich & Skinny Jeans. Annual sales of all women’s jeans were actually up 5 percent over last year to $8.2 billion through August.
Dresses,[link widoczny dla zalogowanych], suits, and handbags were priced like cars, and consumers didn’t blink. Nevertheless, with jeans, it just felt more obvious that some kind of game was being played; the basic elements, after all, had not changed substantially in decades: five pockets,[link widoczny dla zalogowanych], cotton, some rivets!
Even the fashion experts and designers seemed to be a bit worried about the issue. “Charging $600 for jeans for no reason at all ― those days are over,” said You Nguyen, the senior vice president of women’s merchandising and design for Levi Strauss & Company.
Scott Morrison, one of the founders of Paper Denim & Cloth and Earnest Sewn,[link widoczny dla zalogowanych], said, “Five years ago, it was easy to start a jeans company. You basically have a market that is the fastest growing segment in the apparel business, and stores are overbuying because of it.”
But the change was in the air! Mr. Rosso of Diesel also sensed it is time for a change. Last week, he met with his team of designers to give them a challenge, he said, to reinvent denim in a “younger way, a fresher way.”
At last, the “Premium Jeans” bubble has blasted and blasted badly! The new price for every “Designer Jeans” is now rounding about $200 and below! Jeff Rudes, a founder of the J-Brand Jeans states a reasonable argument for the downfall- “The floors at most of the major stores were so over-assorted that they almost looked like Loehmann’s. They were just cramming jeans onto the racks.”
So here are the new prices for women designer jeans!
Antik Denim for $79.99, Christian Audigier for $99.00, Rich & Skinny Jeans for 82.35 and Joe’s jeans for 99.99!
Surprised?
Well all these prices are not available in all parts of the world but you can certainly find some at some premium online stores for women jeans. This article would surely guide you to one suitable for you!
RESOURCE BOX / ABOUT AUTHOR:
This is an exclusive article about premium designer jeans by Elnora Augustan, the staff writer for Dress4Less.Com. Along with getting the latest trends and styles for its clients, Dress4Less.Com is dedicated to provide finest Designer Women Jeans of brands like Christian Audigier, Grace in LA, Antik Denim and Joe’s Jeans to all the style loving women!
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