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?1 + N Union Huaxi Dushi Bao reported that the integration of innovation - Southern reported net media

2010-09-02 11:38:50.0 1 + N Huaxi Dushi Bao reported the integration of innovation and harmonious community coalition integration Tencent Media Innovation Alliance Members network reported audience Huaxi Dushi Bao Great news media practice 88,131,893 / enpproperty -> known as the \propulsion; Second burgeoning participatory culture, new technologies, especially Internet technology to create more audience participation in content production and the opportunity to practice ①. Media Convergence time has come, the media is sweeping across China, China's first Metropolis - Huaxi Dushi Bao, the use of market-oriented means of multi-brand multi-channel media convergence, the media industry innovations. Integration and Innovation: the market multi-channel integration of all media, the media has linked the development trend of China's media,[link widoczny dla zalogowanych], and the whole concept of media convergence that gave birth to the trend among media. All media is information, communication and network technologies to the depth of integration of various media to achieve the result of major changes in the form of media dissemination of the most innovative forms. Is the carrier of all forms of media, content, form and technology platform of the synthesizer. Points from the spread of vector tools can be divided into newspapers, magazines, radio, television, video, film, publishing, networking, telecommunications, satellite communications, etc.; from the dissemination of the contents of the form covering the visual, hearing, visual and tactile information such as the acceptance of all the senses. All media age the leading role of the media audience will be more prominent. The way the audience access to information, channels, and the information content requirements will become more diverse, then so will generate a new wave of media industry and greater change. The face of change, many media have begun their own all the media path. First of all the media emphasis on the development of natural advantages and gene content as the driving force, the use of technical means to highlight media properties, multi-media to do, cross-platform news and information aggregation. As a newspaper, the natural needs of the whole process of the media market-oriented, rather than through market means administrative means. This year in March, Huaxi Dushi Bao launched its own innovations all media, different brands, different communication channels,[link widoczny dla zalogowanych], a variety of different groups affiliated media, together, form a 1 + N West Union, all media coverage. 1 + N West All Media Alliance sponsored by the Huaxi Dushi Bao, concentrated Tencent Great network, Channel Four television stations in Sichuan, Sichuan People's Broadcasting Station traffic frequency, Sichuan Online, Sina, Sichuan, West China Life Weekly, Chengdu province strong media coverage, etc. by Union integration of communication, to achieve full coverage of news, so that readers enjoy a variety of news experience. Such a three-dimensional media platform, the value of a single dissemination of information to achieve the maximum. Huaxi Dushi Bao is the content provider, and is of considerable energy content creators, brands, and Huaxi Dushi Bao reported use of the contents of Union's core strengths, the Huaxi Dushi Bao, reading from a purely sexual object into a resource tool for the polymerization. Through market-oriented approach to change the newspaper to the readers of one-dimensional spread. Reported that coalition-building, not by any means to promote the administration is completely three-dimensional era of market-oriented means of communication integration, report Union set radio, television, magazines, Internet and other media channels as a whole. The audience groups do not cross, the report can be multiple audiences League all-round coverage, a combination of multiple channels is bound to enhance the value of publicity and advertising. Union reports provide true,[link widoczny dla zalogowanych], accurate and effective information to meet the needs of different consumers to take appropriate channels to achieve effective reach. More importantly, the formation of alliances is not reported overnight that the reason for the 1 + N, N means that the uncertainty of a variety of media, which reported Tencent Great Alliance network concept is introduced, the fancy reports spread effects Alliance for membership. Union members can exchange information, exchange news clues for newspapers to do the newspaper for TV on the TV to do, what they need. All Media Alliance will affect the future economic Sichuanese, other aspects of life,[link widoczny dla zalogowanych], the Union's role will also deepening cooperation with the continuously strengthened cooperation between the alliance members will be more and more. 1 2 Next

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