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Wysłany: Sob 22:15, 16 Kwi 2011
Temat postu: jimmy choo cape town Advertising, could not care t
Advertising, gave the child sets of live wolves?
In the market,
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, it is easy to see this happen: dealer advertising money spent, but a few months down or no growth in sales, so dealers fear the suspect, and did not dare to put into advertising, because there is no ad-supported so market pull even worse, has become increasingly poor sales, and finally, the first cries of pain dealer: What advertising effect ah, the whole damn lie! advertising investment did not go see the effect, no effect so did not dare to vote , did not dare to cast more No sales,
jimmy choo cape town
, no sales of course, will no longer cast, and this is the vicious cycle of ads. So? why are these ads going and not make effect? author in Chifeng to come across a business trip this case is: fifty thousand dollars spent dealers made a lot of outdoor advertising, but a few months, sold goods to the ideals and goals have not been, according to dealers gained nothing in the words of anti-corrosion a handful of rice, loss ah! So, I asked a question they asked: the two even than our large outdoor billboard advertising, as an advertising space in this building is most concerned about the crowd, you can now tell my other two billboards which brand to do? unable to speak, barely able to what products do want to also say that the advertising features of this product, or advertising slogan is. No more ads of others in our dealers is most concerned about people on this left a deep impression, then we ad a little smaller in the minds of consumers but also much of a impression? And this is causing the effect of advertising communication will not reach the real reason. First, the advertising did not take into account your audience's habits in general, hard look at advertising only three people, one dedicated professionals, accustomed to see minor Advertising evaluation; second boring people, nothing to see wide spend about time; third is advertising people, their ads they are most concerned about. and ordinary consumers will not deliberately look at ads in the face of advertising Their habits are usually swept away too, so if your ad content in a short time so that ordinary people can not impress, then this piece of advertising and other consumers have to come back next time have the opportunity to declare own characteristics,
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, but consumers will be able to remember next time you? . And allow consumers to quickly remember to do your advertising, you have to take into account the principles of advertising design in 3.15, and that advertising can make the main demands of the audience knew within 3 seconds, that is not reflected in the literally more than 15 characters, Only in this range of ads to maximize your audience in mind so. Whether or outdoor advertising, car ads, we only extract the core of a good slogan, and advertising appeals according to the principles of design communication content 315, can in many ad the first to enter the consumer perspective, greatly enhance the advertising appeal of consumer-led rally, producing good advertising. Second, the demands of advertising communication consumer interest topics from the main purpose is to allow consumers to remember their own,
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, but remember the degree to live with a different level,
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, in general, known only to consumers for the purchase of reference, only to increase consumer awareness of a product!
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