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Interpretation of China's health care industry in 2008 who is the remaining mode

four new marketing model experiential marketing is more honorable representatives of enterprises: hi to health, national health, etc. Advantages and Disadvantages: more competition homogenization of the product exclusive is very strong, operating costs and operating pressure, increasingly narrow living space. Experience marketing model is offered in the community next to the experience of large stores, free of charge to the customer experience, daily products, experience the month to several months before starting the strong demand by the customer to promote sales of products to customers in the form. Customer experience of products are expensive, a sale is often in the millions of yuan. Experience marketing model is designed to allow customers full access to product and marketing that will not produce more as the meeting of the impulse purchase, the product return rate is very low, although expensive, consumer recognition rate is still high. health management in perpetuity on behalf of enterprises: Beijing Sheng Yi Tang, etc. Advantages and Disadvantages: many problems, above all, no access to social and national recognition, the first to receive the huge cost of health guidance, it is easy to think of illegal fund raising. As more participants join one of the crash, it is easy to cause the whole industry chain of refund trend.

health management of this new life with the insurance industry in the United States, to China after the surprisingly localized. According to the author observed that China's health management at least four more. San Yi Tang combined with the health care industry more closely the health management of the enterprise to health inspection, health infirmary, health guidance, health products, health services combine with the meeting in the form of marketing, sales gained initial success. higher grade behalf of the enterprise database marketing: Beijing Yisheng Kang Advantages and Disadvantages: good integration of production enterprises, logistics companies and a variety of media resources, as its product information to create a good platform. But the starting point higher, the resources need to integrate more, and some resources, such as exclusive media is strong,[link widoczny dla zalogowanych], not low barriers to entry. The concept of database marketing has been very mature in a foreign country, in fact, the meeting also included a lot of database marketing, the essence of marketing. But the real database marketing in the health care industry to expand the probiotic or healthy. The model a lot of advertising in the print media to According to industry analysts, the company's sales this year expected to exceed 10 billion. ice experience marketing on behalf of the family business: The Hong Kong Rosenthal Advantages and disadvantages: the advantages of integrated marketing experience for customers to fully experience the product, but customers will experience the center moved to the home, avoiding the high cost of marketing experience shortcomings. Marketing, combined with the advantages of the meeting, the subject of planning meetings once a month, without staff running the meeting, more time to settle in the customers home, to do all the pre-work. The model of the experience of the products are higher, and this is a big threshold.

the model relatively new bunch of original later years of the elite group in the market to explore the experience from the combination of marketing and conference marketing model, the enterprise class products to home health care products. The ice-breaking product is a function of the family with mattresses, the first enterprise in the community-service stations by screening customers, easy for customers to lease features ultra-low prices mattress home experience. Enterprise products 3 days can be effective, the customer to retain the mattress there are two ways: First, pay the full balance; the second is referred new customers to buy. Customer access to certain points, the available integral charge balance.

product experience, the model also moved by the enterprise customer experience center at home, save a lot of construction shop costs. The work of staff is not usually busy session, but the shuttle in the customer's home, and neighbors to help customers experience the product. Use of preferential policies to fully mobilize the enthusiasm of customer referrals. Business per month delivery host a major theme meetings, conference marketing combination of field-effect, resulting in explosive purchase. 2008 is the marketing adjustments, the entire Chinese economy is in the adjustment, health care industry as well. New marketing, new ideas, in the fierce competition, we will explore more marketing methods. Then again:

original set: Dean was Tiannian Group Marketing, general manager of Shaolin pharmacy. Specializes in event marketing, planning, services marketing and training system to build. Welcome exchange: 13911657729 [link widoczny dla zalogowanych] E-mail: [link widoczny dla zalogowanych] Solutions sharp 08 of 20 Bo read health management in the control state industry model in the line of that type who is left.